Thus, businesses do not need to buy or rent expensive terminals to conduct transactions. Unlike Visa, MasterCard and other payment solutions, WeChat Pay works on the basis of QR codes. Users who have signed up can then receive notifications about the live-streaming campaign.
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Scanning a Mini Program QR code on a poster Users can then sign up for the stream by:Ĭlicking on a Mini Program link within a WeChat article Live broadcasts have been rising in popularity around the world with platforms like Facebook and Instagram also including live broadcast features. Businesses can send out a live streaming invitation a few hours prior to the start of the stream. That’s not it, the welcome message can also include things like a Mini Program, Online Shop and WeChat articles amongst others. When a user follows an official account, a customised welcome message can be automatically sent out. Think about Facebook, WhatsApp and even PayPal all in one app! Sounds exciting? We’ll highlight some key features in this post. A single WeChat app houses many different features that could have been standalone apps. If you haven’t already heard, WeChat is a “ Superapp”. The tabs can be customised by the brands and lead to their shop, blog or even a WeChat Mini Programme. Users can then tap on the conversation that opens up to a chat interface with menu tabs at the bottom. Allowing brands that own these accounts to shoot up to the top of the chat log when a notification is sent. That being said, the difference between a WeChat Official Account and a Facebook is that WeChat Service Accounts appear in the “Chat Log” section of WeChat. We dive into the differences between each account type and walk you through the setup in this guide. There are three official account types on WeChat: Subscription, Service and WeChat Work. WeChat Official accounts work like Facebook pages in the sense that they allow businesses and brands to gather followers, disperse information and redirect them to a website. Here are the Top 5 WeChat Official Account features you need to know about! What are WeChat Official accounts? However, if you’re a business that wants to grow your presence in China, you don’t stand a chance unless you have a WeChat Official Account. If you’re a business, chances are, you have a Facebook page.
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